Fast paced course, aimed at covering as much ground as possible.
In this course you’ll develop a custom site starting from scratch.
By the end of the day, you'll have a basic website running live on the internet.
Freebies: The price includes 1 year of web hosting and .com domain registration (worth €130) and a full lunch and coffee/tea from The Happy Pear.
- Location: The Happy Pear, Greystones
- Length: 6 hours
- Price: €275
What You'll Learn
WordPress Dashboard Tour
Get a tour of all the features of the Wordpress Dashboard.
How to buy a domain name
Your very own www.mybrand.com
Running a website on your own domain name gives your brand a home on the internet, one that you control, rather than a page inside another site, like Facebook.
How to set up web hosting
Where your website lives
Your website needs somewhere to live, so we'll look at how to buy web hosting and set it up so your website is available worldwide, 24/7
WordPress Installation & Setup
Setting up the engine for your website
WordPress is the software that will power your website. We'll set up WordPress from scratch, and then we'll explore how to create new pages, blog posts, add images, videos, audio and more.
Organising your Posts
There are plenty of ways to organise your posts.
From categories to tags, you'll get a tour of how WordPress organises your content and how to make an easy to use website.
Add new features to your website with plugins
How to build a high quality website that ranks well in the search results.
There are lots of factors that go into ranking well in the search results, but we'll look at the important basics - great content, website performance and backlinks.
How to Add Images, Audio & Video
You can put videos from YouTube, Vimeo or Vine straight into your posts, add images from Flickr or add an audio recording from your computer.
Getting more advanced
If you are a more advanced user, or we cover a lot of ground during the class, we can get on to more advanced topics.
It’s pretty helpful to learn about what content on your site is the most popular with your visitors, and who your visitors are. Metrics can be helpful guides to building a great website. We’ll teach you how to add Google Analytics to your site in order to unlock a wealth of information, like:
- Who your visitors are.
- Where they come from.
- How long they stay on the site.
- Which of your posts are the most popular.
- What search terms people are using to find your site.
For users that are already used to using Google Analytics, we can get more advanced with services like Hot Jar, Google Tag Manager, Segment and more.
Installing and Customising Themes
WordPress is like Mystique from X-Men. It can look whatever way it wants. You can change your entire site layout and color scheme by installing one of the the many many free and commercial themes available. Many of these themes have been put together by excellent designers and look quite professional, and don't require too much to set up.
Looking truly professional might take a bit more work in order to properly fit the design to your brand, but installing a theme is all that's needed for plenty of simple websites, especially at the start.
If you're searching for a theme, have a look at our guide: Where to find WordPress themes.
At your lesson, we can explore how to find a suitable theme for your project, and how to get it installed and configured correctly for your website.
Do you ever find yourself reading comments?
If you like, you can let people leave comments on your posts, so they can ask questions and tell you what they’re thinking. It's a simple way to get in touch with your audience and comment sections often add value to the page. You can choose to approve or disapprove each comment as they come in, so you’re always in control of what’s written on your website.
Maybe you’d like to get a larger team working on your website. Once again, WordPress makes it easy. You can create as many user accounts as you need for contributing authors or editors. We’ll show you how to create these accounts, and how to make sure your users can’t do anything to the website they’re not supposed to.
So there are 40,000+ plugins. Which ones do you need?
We’ll look at some of the most popular plugins, from performance enhancing cache systems to social media integrations. There are also loads of SEO plugins.
While plugins are an easy way to add functionality to your site, they can cause a bit of trouble if you’re not careful. They can slow down WordPress and introduce some security problems. Have a look at our list of recommended WordPress plugins.
Dealing with Spam
There are some bad guys out there who have written computer programs that search the internet for WordPress sites, and once the program finds a website, it starts posting all sorts of nonsense comments, including links to nasty websites. We’ll teach you how to recognise this spam and show you how to deal with it. Once you’ve got an anti-spam system set up you won’t have to deal with it ever again.
WordPress SEO Tips
Google uses over 300 metrics in order to rank each website, so climbing the search results ladder can take a lot of fiddling, but the increased traffic that comes from the number 1 spot generally makes it worth all the hard work.
WordPress with a shopping cart
If you’d like to sell a product on your site, and have your website take payments, WordPress can save the day yet again. For those who are interested, we tour WooCommerce, an excellent free package that converts WordPress sites into fully functional web stores, complete with product listings, reviews, paypal integration and more.
If you’ve put a lot of time into a website, it makes sense to set up a backup system in case something happens to the site. We’ll show you some great set and forget backup tools that will keep your work safe.
Even better than restoring from a backup, you can ensure nothing happens to your site in the first place by keeping your site up to date at all times.
Whenever a vulnerability in WordPress is discovered by the WordPress development team, they will fix the problem, harden WordPress and send out an update notification to all the WordPress sites around the world. If you hit that “Update Now” button nice and often, your site will hopefully always be one step ahead of any attackers. We’ll talk about making updates automatic, plugin updates and theme updates, and well as installing security plugins.